Founded by Natalie Bloom, the Bloom line of cosmetics has a reputation for quality and a “for women, by women” feel. Their product line of eyeshadows with long-lasting and ultra smooth textures come in a variety of feminine colors that satisfy the sweetest-look urges all the way to the naughty-girl end of the spectrum. The stackable packaging helps you organize your colors for no-fuss application. Make a “girl's night” stack for a smokey eye, or a “day” stack replete with neutrals for subtle enhancement. The sky's the limit!