Justin Timberlake was onto something - what goes around really does come back around. I know he was singing about karma, but really, this little piece of wisdom is probably most true for fashion, and the latest international shows definitely echoed mine and Justin's sentiment!
The fall shows in Paris and Milan were awash with vintage references from the past. But unlike other seasons, multiple eras inspired different houses. Some favored the darker tones of the 1920s, others chose a lady-like style as typical of the 1930s and 40s. Bombshell glamour reminiscent of the 1950’s was on show and the not-to-be forgotten swinging 60s also made an appearance on the runway.
Vintage style fashions at Blumarine, Dsquared2, Dior, Jil Sander, Mui Mui, Sergio Grinko
Vintage is nothing new - I bet you have a treasured vintage dress, necklace or even handbag sitting in your wardrobe (you may even be wearing something vintage right now!) So why not match your vintage fashions with your beauty look? Vintage inspired makeup does not have to be an attempt at an exact replica from the era, but rather a nod to a prior trend, done in a modern and fresh way. Read on for a beauty breakdown era by era and how you can recreate your favorite vintage inspired look, today!
1920 Flapper Finesse
In the 1920s beauty was an important part of a woman's look. Popular lip colours included deep reds and plums, and application focused on the Cupid's bow, with the width of the lips de-emphasied slightly. Eyes were kept dark and edged with black liner, whilst grey shadows were popular. Pencil thin brows were totally the cat's pajamas, and so was nail art. Well, sort of. In the 1920s the half moon and tip of the nail were left unpainted!
To emulate the 20s look today, stick with deep red lip shades and matching nail colours. If you are brave, why not try leaving your half moons bare, or paint them in a different shade. Black looks amazing paired with red! Try Ozotic's #044 Black and #155 Dusky Rose.
1930s & 1940s Golden Era Girl
The 1930s and 1940s were charaterised by brushed out waves and raspberry coated lips. Eye shadows were worn in varied shades, from green to blue, and violet to orchid. False eyelashes were also a key beauty trend.
These days, the Golden Girl look is still very popular on the red carpet as it personifies a kind of feminine elegance. Use any colour eyeshadow you fancy, but make sure to top it off with a great set of false lashes. Try Eylure ready to wear 140 Naturalite lashes for easy-to-apply instant glamour!
1950s Bombshell Beauty
1950s ladies are remembered for their bombshell style; Marilyn Monroe is the ultimate 50s goddess! Her look has been replicated multiple times over the years, always incorporating a bold red lip, coiffed hair and porcelain skin. The trademark look of the times is hardly surprising considering housewives were expected to look glamorously groomed around the clock (how did they do it!?)
* Disclaimer: we know that Christina Hendricks aka 'Joan' plays a character from the early 60s in Mad Men but her bombshell look is definitely a carry-over from the decade before. Her sex appeal is much more Marilyn than Twiggy!
These days bombshell beauty is also a hit with celebs. To give volume to your hair, make sure to tease up-dos and add lots of hairspray! Keep eyes defined with a great gel or liquid liner, but feel free to play with eye shadow colours like Scarlett does with her bright orange shade (as pictured above) Don't forget a great illuminating powder or highlighter for luminous complexion. And whatever you do, don't leave home without your lipstick! Try Savoir Faire Lipstick in Risqué, a vibrant red in a super creamy formula.
1960s Mod Maven
The 60s saw a swift departure from the bombshell look of the 50s to a more free-spirited feel, which was to reach its peak in the 70s. Eye shadow and liner was used to create statement eyes. Pastel colours were washed over the lid and black liner edged the waterline of the eye, plus the crease of the eye! The rest of the look was kept fairly simple, with side parted hair and fringes and subtle, light pink lip colours.
To get the 60s mod look (in a modern way) experiment with your eyeliner. Line the lower waterline with a pencil and use a gel or liquid liner on the top line, flicking the edges when you get to the end of your lash line for a winged effect. It is probably best to leave lining your crease with a pencil liner in the past, but definitely play up this area by using a darker shadow and shading in the crease, a la Nicole Richie at the Oscars (pictured above) Try the MeMeMe Smokey Eye Kit, which gives you all the tools to complete the perfect 60s mod eye, including liners, shadows and mascara. Landing in our online store next week - stay tuned!
So there you have it! Which era is your favorite? Will you replicate any vintage looks? I think going vintage shopping this weekend is definitely called for now - any justification, right?! - Lauren
(images courtesy of catspajamas.com, salongeek.com, shoppinglifestyle.com, 2threads.com, swingfashionista.com, glamourdaze.com, luluvintage.com)