To say we were excited to team up with one of our newest brand partners, Bobbi Brown, for our latest bellabox is an understatment. In reality, we were ecstatic! Some of our lucky members have recently received Bobbi's latest eye opening product, the Lash Glamour Extreme Lengthening Mascara, in their May bellabox so we thought it was the perfect time to chat about all things Bobbi in this week's installment of Bellas Branded.
Who is Bobbi Brown?
For the few people out there who don't know, Bobbi Brown is the renowned makeup artist who revolutionised the beauty industry with the idea that with the right makeup and knowledge, women everywhere can look like themselves - only prettier and more confident. From her beginnings as a young girl, watching her mother getting ready and idolising the glamorously empowering effects of makeup, Bobbi knew she wanted to work with this transformative meduim. Training at Boston's Emerson College, she earned a B.F.A in theatrical makeup and from there, moved to NYC to work as a professional makeup artist - and thank goodness she did! Gaining work within the magazine industry, Bobbi's big break came with her first American Vogue cover featuring Naomi Campbell and photographed by Patrick Demarchelier no less!
Soon after, in 1991, a chance meeting with a chemist at a photo shoot, and Bobbi had designed her first range of lipsticks in pinky brown hues. Stocked in Bergdoof Goodman, they were expected to sell 100 in a month. Instead, 100 were sold in the first day! Cosmetics empire Estée Lauder, bought Bobbi Brown Cosmetics in 1995, just four years after the company's inception. Today, Bobbi Brown retains creative control of the brand and as they say, the rest is history!
What is the Bobbi Brown range?
The notion that women want simple, flattering and wearable makeup has continued to be the driving force behind Bobbi Brown. The Bobbi Brown range has extended beyond lipsticks and now includes foundations (she pioneered yellow-based tones instead of the usual pinks - enabling perfect colour matches that in the past would have been impossible!) powders, blushes, bronzers, brow products, eye shadows, mascaras, liners and skincare! Let's not forget about her amazing range of brushes too! Phew!
Some of the most sought after Bobbi Brown products are the limited edition eye shadow palettes, which always proved to be very wearable and highly pigmented, and right now the Eye Luxe Collection palette is on the shelves! It includes sparkling and high-shimmer shadows as well as Bobbi's show-stopping Black Lash Glamour Extreme Lengthening Mascara (read below for more of this wonder product!) and four travel size brushes (Mini Eye Shadow, Mini Angle Eye Shadow, Mini Smudge and Mini Eye Liner)
Our tip is to stock up now before this limited edition wonder kit is gone for good!
Our product pick?
Of course, we are loving the Lash Glamour Extreme Lengthening Mascara in black here at bbHQ right now! Not only is the formulation guaranteed to increase the length of your lashes, but the bristles of the high tech brush interlock with lashes like a zipper, coating every lash with rich, deep colour from root to tip. This brush is also designed with a slight curve, coaxing lashes in the same direction for an effect similar to using an eyelash curler. Bobbi's tip is to start at the base of your lashes, sweeping the brush up to the lash tips.
The result is gently seperated lashes that offer a naturally lengthened look. This mascara is definitely our pick for subtle lashes to complement your weekday look. No more clumpy, chunky lashes here!
Why we love Bobbi Brown?
"My beauty style is modern, pared down and realistic, with products that do not mask or diguise your own natural good looks" says Bobbi, in this month's Vogue Australia. We love her mantra of achieving a natural beauty with the use of good quality makeup that doesn't mask the skin, but rather, highlights and adds a simple yet glamourous quality to the face. This is the kind of look we all want to achieve here at bbHQ and worship Bobbi for her unwavering understanding of knowing what women want and what suits them best!
Have you every tried any Bobbi Brown products? Which is your top pick? If you received the Bobbi Brown mascara in this month's box, did you love it as much as us? Let us know your thoughts! - Lauren
(images courtesy of bobbibrown.com.au, willharris3.blogspot.com)