We have something very special planned for your August bellabox. We’re working with one of the most innovative and exciting make up brands in the world. In fact it’s the brand that invented what we now think of as make up. This brand has defined our standards of beauty since the early days of Hollywood.
So it’s probably no surprise that this brand is… Max Factor!
Every bellabox member will receive a full size Max Factor product in their August bellabox (hint: the product is in this photo!). While we can’t reveal what this product is just yet, it’s an innovative twist on a make up necessity that is an absolute must for every make up bag. It’s a product that suits everyone, and can be used to add a touch of glamour to your regular look.
Why Max Factor? This brand has an incredibly long history which stretches back to the early days of Hollywood. Mr Max Factor himself created a line of beauty products in the 1910s that looked glamorous but natural on screen, and soon started selling these to everyday women. He named these products “make up”. He also worked with movie icons like Ava Gardner, Jean Harlow and Marlene Dietrich to create their signature looks.
The Hollywood connection is still going strong today. The face of Max Factor is currently none other than Marilyn Monroe, whose iconic look was recently recreated by Max Factor Global Director Pat McGrath on supermodel Candice Swanepoel. Celebrities across the globe swear by Max Factor products and aren’t afraid to show it!
- “My mascara staple is Max Factor. I think they are as good as any of the expensive ones.” – Celebrity make up artist Lisa Eldridge
- “Max Factor mascara has a great wand that is not too clumpy but it gets a lot of volume.” - Supermodel and Max Factor brand ambassador Candice Swanepoel
- “Max Factor Cream Concealer is great for the under-eye area.” – Mad Men star Christina Hendricks