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With worldwide-recognised supermodel Kate Moss as the face of Rimmel's campaigns, it’s clear the brand has its pulse on everything edgy and trendsetting, which is what its hometown, London, is all about.  What you might not know, is that Rimmel dates back to the 19th century and began when its eponymous owner apprenticed to renowned perfumer with royal connections. Young Rimmel was only 14 at the time but in 10 years time he would begin to build a cosmetics empire that remains strong today.

Rimmel is all about edgy-chic yet affordable cosmetics that comprises the hottest colors of each season. Because its priced for a wide audience each woman has the opportunity to experiment over and over again with different looks. Ask yourself, “Who do I want to be today?” And achieve it with Rimmel.

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We currently do not stock these products in our shop, however as one of our brand partners you could find this brand sampled in your bellabox.

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